Do Mailup and GetResponse allow you to create autoresponder cycles , i.e. automatic response cycles ? In theory, yes, but in practice only GetResponse has a real autoresponder creator , separate from the marketing automation solution and already usable starting from the basic plan. Mailup, on the other hand, can include the use of autoresponders within the email automation seen previously. However, it does not have a real “autoresponder creator”.
List segmentation
In MailUp, four main areas are classified to enable advanced user customization:
anagraphic filter : through which it is possible to activate a anagraphic filter and classify users according to parameters such as age, gender, profession, interests;
geographic filter : with which you can send messages chile phone number list to a specific geographic area, such as a city or region;
activity filter : to create events that trigger the sending of the message, such as email openings or link clicks;
Device Filter : To select users who use a specific device or operating system such as Android, OS, mobile or desktop.
In GetResponse you can filter the list with more conditions than Mailup, plus there is an automated scoring system that allows you to assign a score or tag to individual users based on their opening or click data and their behavior and involvement. This allows you to create segments of contacts with the same habits. These are the 8 groups of conditions for segmentation present on GetResponse:
Contact details (name, email, custom field, date and method of subscription)
Contact actions (message opening, last sent date, link clicks, goals, unsubscribes, etc.)
E-commerce (number of purchases, total expenditure, products purchased)
Mailup Email Marketing Automation Tool
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