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Selling your Social Media management services (SMMA) to B2B companies in the $1-5M revenue bracket can be challenging.

Most decision-makers are swamped with countless emails promising excellent social media results.

So, how do you write a cold email that stands out in your lead's inbox and brings ...

Want to know the main barrier between your message and your audience?

Spam words!

Spam words are common words or phrases that are flagged by spam filters as ‘suspicious.’

They can:

Trigger email spam filters.
Lower your search rankings.
Ruin your social media reach.
Decrease trust on your ...

LinkedIn InMail has a 3x response rate compared to regular emails.

LinkedIn InMail’s reach goes beyond standard LinkedIn messages, as you can reach out to second or third degree connections.

So, how can you use LinkedIn InMail, and get more connections and drive new sales to your business?

How ...

Sales and marketing teams are your company’s two critical functions for growing revenue. But there’s a limit to how much they can achieve by working alone.

Joining together and aligning their workforce for common goals is called smarketing.

In smarketing, marketing and sales teams become a ...

By 2025, there will be 4.6 billion email users worldwide, according to Statista.

The reach of email marketing is immense, and it keeps growing year after year.

Email is a cheap way to reach a large audience, especially when you target a segmented audience based on age, location, or industry ...