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users find what they are looking for more quickly, stay longer saudi arabia telegram data and are more likely to take action (purchase, registration, quote request). SXO then becomes a fully-fledged growth lever for your business.

The differences between SEO and SXO
Criteria SEO SXO
Main focus Positioning (keywords, tags, netlinking) User experience (UX) + positioning
Objective Visibility / Traffic Visibility and Conversion / Customer Satisfaction
Methodology On-page/off-page optimization Global approach: technical SEO + UX optimization
By adopting SXO, you retain the best of SEO (tags, netlinking, keywords) while improving navigation quality and content relevance . It's a winning combination for sustainable SEO.

Infographic of an iceberg showing the visible part labeled SEO and the submerged part as SXO.
Visual metaphor: SXO encompasses deeper aspects than just SEO, just as the iceberg extends below the surface.
The 5 key elements of an effective SXO strategy
1) Search Intent
Analyze queries through Google Search Console, SEMrush , or Ahrefs to understand what the user is really looking for.
Adapt your content to this intention (tutorial, guide, comparison, etc.).
2) Optimizing the user experience