Although we must also
Posted: Sun Dec 15, 2024 5:47 am
Whether you want to become a global brand or you work in a country or area where more than one language is spoken, you may have realized that you need a website in multiple languages .
Well, that's a start, but what now?
If you've already spent a couple of your precious hours looking for how to do it and you're still confused, this article will solve your problem. From choosing plugins to multilingual settings with WordPress themes, it's time to organize all that information a little. That's why I've prepared this guide with the different options and the pros and cons of each one, so you can choose the one that best suits your website and your budget.
Why should I have a website in multiple languages?
It's important to ask yourself this question before you start. Dependin australia whatsapp number data g on the scale of your business and where you are, it may not even be necessary. Remember to always think about the goals of your website so you don't get sidetracked or spend time on unnecessary things.
take into account that we live in an increasingly globalized world and you may want to sell your products and/or services in other parts of the planet, so this option could be very useful.
So, first of all, take a moment, reflect, analyze and decide.
Website in multiple languages: advantages
If you've done your homework and read some of my previous posts, you know that I recommend creating your website on WordPress . But it turns out that this platform is not multilingual.
So, there are some options to consider and minor adjustments to make. But before we get into the nitty-gritty, let's look at the additional benefits of having a website in more than one language.
The positioning
One of the advantages of having websites in multiple languages is that they help generate more traffic to your website . Having a multilingual website will not only not negatively affect your SEO, but will actually help you improve it.
But how do you know if your site has gained visibility in other regions or countries? With Google Analytics, of course. It will allow you to know who your web visitors are , where they come from and what they do.
User Experience
Having a site in your native language will give your potential customers a better user experience.
Avoiding using the translator to understand what you have to say will help them to internalize the message better and they will stay longer on your website. All of this will make the search engine take you into account more in its results .
How to make a website in multiple languages?
Now, let's get down to business.
The strategy or system you adopt to translate your pages will depend on the type of URL you use for your multilingual WordPress website . You can choose between:
Top-level domains: This is usually the best option for positioning in a specific country, but also the most complex. In short, they are two different websites with double work. They can be established as single or multi-site installations. For example, they would be: https://beatrizcalvo.fr/ and https://beatrizcalvo.com .
Subdomains: This is a web address that functions as an annex. In theory, it partially inherits the authority of the main domain, although the geographic location is less clear. The format would be: https://es.beatrizcalvo.com
Subdirectories: These are sections of the website that depend on a main domain. The relationship with this is stronger, which favors SEO, although the separation of content is more difficult and less clear. This is the most common option because it is easier to configure and manage. The URL would be something like this: https://beatrizcalvo.com/es
Now let's talk about the method
To make a WordPress website in multiple languages, you have to choose from a range of options for translating your site. There is no ideal one, but the choice depends on weighing the advantages and disadvantages of each.
Plugins
Installing one of these tools is the easiest and most widely used option to make WordPress multilingual. They may require manual or automatic translations.
In the latter case, most of them allow editing, since sometimes the default translations are meaningless and can cause problems in the user experience. Some of the most used free plugins are Polylang and qTranslateX .
If your budget allows it, the best WordPress translat
Well, that's a start, but what now?
If you've already spent a couple of your precious hours looking for how to do it and you're still confused, this article will solve your problem. From choosing plugins to multilingual settings with WordPress themes, it's time to organize all that information a little. That's why I've prepared this guide with the different options and the pros and cons of each one, so you can choose the one that best suits your website and your budget.
Why should I have a website in multiple languages?
It's important to ask yourself this question before you start. Dependin australia whatsapp number data g on the scale of your business and where you are, it may not even be necessary. Remember to always think about the goals of your website so you don't get sidetracked or spend time on unnecessary things.
take into account that we live in an increasingly globalized world and you may want to sell your products and/or services in other parts of the planet, so this option could be very useful.
So, first of all, take a moment, reflect, analyze and decide.
Website in multiple languages: advantages
If you've done your homework and read some of my previous posts, you know that I recommend creating your website on WordPress . But it turns out that this platform is not multilingual.
So, there are some options to consider and minor adjustments to make. But before we get into the nitty-gritty, let's look at the additional benefits of having a website in more than one language.
The positioning
One of the advantages of having websites in multiple languages is that they help generate more traffic to your website . Having a multilingual website will not only not negatively affect your SEO, but will actually help you improve it.
But how do you know if your site has gained visibility in other regions or countries? With Google Analytics, of course. It will allow you to know who your web visitors are , where they come from and what they do.
User Experience
Having a site in your native language will give your potential customers a better user experience.
Avoiding using the translator to understand what you have to say will help them to internalize the message better and they will stay longer on your website. All of this will make the search engine take you into account more in its results .
How to make a website in multiple languages?
Now, let's get down to business.
The strategy or system you adopt to translate your pages will depend on the type of URL you use for your multilingual WordPress website . You can choose between:
Top-level domains: This is usually the best option for positioning in a specific country, but also the most complex. In short, they are two different websites with double work. They can be established as single or multi-site installations. For example, they would be: https://beatrizcalvo.fr/ and https://beatrizcalvo.com .
Subdomains: This is a web address that functions as an annex. In theory, it partially inherits the authority of the main domain, although the geographic location is less clear. The format would be: https://es.beatrizcalvo.com
Subdirectories: These are sections of the website that depend on a main domain. The relationship with this is stronger, which favors SEO, although the separation of content is more difficult and less clear. This is the most common option because it is easier to configure and manage. The URL would be something like this: https://beatrizcalvo.com/es
Now let's talk about the method
To make a WordPress website in multiple languages, you have to choose from a range of options for translating your site. There is no ideal one, but the choice depends on weighing the advantages and disadvantages of each.
Plugins
Installing one of these tools is the easiest and most widely used option to make WordPress multilingual. They may require manual or automatic translations.
In the latter case, most of them allow editing, since sometimes the default translations are meaningless and can cause problems in the user experience. Some of the most used free plugins are Polylang and qTranslateX .
If your budget allows it, the best WordPress translat