How to Do URL Redirects for SEO?
Posted: Mon Dec 09, 2024 5:48 am
This article covers URL redirects, redirects for HTTP and 3XX Series Status Codes, and a comprehensive look at implementing a proper URL redirect structure for SEO. An SEO-friendly URL structure makes it easier for search engines to crawl and understand your website better. This helps your website rank higher in search results.
Things to Consider When Redirecting a URL
What is URL Redirection?
URL redirection allows the URL (Uniform Resource Locator) used when accessing a website to be redirected. This allows the user to be redirected to a different URL depending on the URL they enter and access the page that is redirected there.
For example , if a user enters that address may be redirected by a redirection service to . This may be configured by the website's administration and is typically used for reasons such as updating, restructuring, or renaming a website.
A redirect can be set up as follows:
Temporary Redirect: 302, 303, 307, 308.
Permanent Redirect: 301.
When to Use URL Redirects?
URL redirects can be used when you change the structure of websites or change the name of your website.
For example , if you change your website address and your customers using the old address still want to reach your website, you can direct them to your new address by providing a redirect service to their old address.
In addition, if you want to delete or rename a website page, you can provide a redirect service to the old address so that users can reach the new address.
Additionally, users can be directed to different pages based on their location to customize the content of a website. For example , it can be used for applications such as displaying different products based on the location of customers on an e-commerce website.
The main reasons can be listed as follows:
A single page or entire area has moved (URL has changed).
Allowing the use of URL shorteners or 'correct URLs'.
Site migration (e.g. from HTTP to HTTPS).
For SEO purposes, URL redirects are important because they:
Required for the correct delivery of links pointing to a page that has been moved or deleted.
404 pages are important to avoid not found errors.
URL Redirection Types
What are the types of redirects?
There are generally two types of routing: automatic indonesia telephone number data routing and manual routing.
Automatic routing,
It allows the user to be automatically redirected to another URL based on the URL they enter.
For example , if you go to , you may be automatically redirected to . This type of redirection usually happens within a few seconds and may not even be noticeable to the user.
Manual steering is,
Allows the user to manually redirect to another URL based on the URL they entered.
For example , when a user visits , they may be redirected to by clicking on a link at the top of the page, such as “Continue” or “Click here.” This type of redirection requires the user’s awareness and consent.
When redirecting to a website, HTTP status codes are often used. These codes are standard messages that the web browser and server use to communicate with each other.
For example , the “301 Moved Permanently” status code indicates that the URL the user entered has been moved permanently and the user will be redirected to the new URL.
What is HTTP Redirect?
HTTP redirection is when a web browser sends an HTTP request and receives an HTTP response from the server, redirecting the URL the user entered to another URL. HTTP is a protocol used for sharing data on the World Wide Web.
There are several different types of HTTP redirects.
For example , a “301 Moved Permanently” redirect indicates that the URL the user entered has been moved permanently and the user will be redirected to the new URL. This type of redirect can be used due to changes made to the structure of the website.
A “302 Found” redirect indicates that it has been temporarily moved and the user will be directed to the new URL.
This type of redirect is typically used during website updates.
HTTP redirection is performed based on the HTTP request sent by the user's web browser. Therefore, different results may be obtained depending on the user's web browser settings during HTTP redirection.
For example , if the user's web browser uses a setting that blocks redirection, the redirect may not occur.
What Are 3XX Redirects?
3XX redirects are a type of redirect that falls under the "redirection" category of the HTTP protocol. These types of redirect codes indicate that the URL the user entered has moved and the user will be redirected to a new URL.
3XX redirects are often used due to changes made to the structure of websites.
3XX redirects can be classified as follows:
300 Multiple Choices: This redirect code indicates that the URL the user entered has multiple choices. For example, if a website offers multiple language options, the user may be redirected to different URLs based on their language selection.

301 Moved Permanently: This redirect code indicates that the URL entered by the user has been moved permanently and the user will be redirected to the new URL. This type of redirect can be used due to changes made to the structure of the website.
302 Found: This redirect code indicates that the URL the user entered has been temporarily moved and the user will be redirected to the new URL. This type of redirect is typically used during website updates.
303 See Other: This redirect code indicates that the URL entered by the user has been moved to another URL and the user will be redirected to the new URL. This type of redirect is usually used during data submission operations on websites.
304 Not Modified: This redirect code indicates that the URL entered by the user has not changed. This type of redirect is often used to quickly load pages using the web browser's page cache. This type of redirect indicates that a page loaded from the server has not changed and prompts the web browser to use its cached copy.
3XX redirects are a type of redirect that falls under the redirect category of the HTTP protocol and are typically used due to changes in the structure of websites. These types of redirects indicate that the URL the user entered has moved and the user will be redirected to a new URL and are usually handled automatically by web browsers.
SEO Friendly URL
What Should an SEO-Friendly URL Structure Be Like?
Some features of an SEO-friendly URL structure may be:
Short and easy to understand: Especially for mobile devices, having short URLs makes for a better experience. Plus, having URLs that are understandable in almost any language will help you reach visitors around the world.
Keyword inclusion: Use keywords in your URLs that describe what the content on your website is about .
For example , using the words “sports” and “shoes” in spor-ayakkabilari gives search engines more information about the content on your website.
Keep your URLs organized and easy to read: Separate words with hyphens and convert uppercase letters to lowercase.
For example , spor-ayakkabilari would have a better URL structure because words are separated by hyphens and uppercase letters are converted to lowercase.
Things to Consider When Redirecting a URL
What is URL Redirection?
URL redirection allows the URL (Uniform Resource Locator) used when accessing a website to be redirected. This allows the user to be redirected to a different URL depending on the URL they enter and access the page that is redirected there.
For example , if a user enters that address may be redirected by a redirection service to . This may be configured by the website's administration and is typically used for reasons such as updating, restructuring, or renaming a website.
A redirect can be set up as follows:
Temporary Redirect: 302, 303, 307, 308.
Permanent Redirect: 301.
When to Use URL Redirects?
URL redirects can be used when you change the structure of websites or change the name of your website.
For example , if you change your website address and your customers using the old address still want to reach your website, you can direct them to your new address by providing a redirect service to their old address.
In addition, if you want to delete or rename a website page, you can provide a redirect service to the old address so that users can reach the new address.
Additionally, users can be directed to different pages based on their location to customize the content of a website. For example , it can be used for applications such as displaying different products based on the location of customers on an e-commerce website.
The main reasons can be listed as follows:
A single page or entire area has moved (URL has changed).
Allowing the use of URL shorteners or 'correct URLs'.
Site migration (e.g. from HTTP to HTTPS).
For SEO purposes, URL redirects are important because they:
Required for the correct delivery of links pointing to a page that has been moved or deleted.
404 pages are important to avoid not found errors.
URL Redirection Types
What are the types of redirects?
There are generally two types of routing: automatic indonesia telephone number data routing and manual routing.
Automatic routing,
It allows the user to be automatically redirected to another URL based on the URL they enter.
For example , if you go to , you may be automatically redirected to . This type of redirection usually happens within a few seconds and may not even be noticeable to the user.
Manual steering is,
Allows the user to manually redirect to another URL based on the URL they entered.
For example , when a user visits , they may be redirected to by clicking on a link at the top of the page, such as “Continue” or “Click here.” This type of redirection requires the user’s awareness and consent.
When redirecting to a website, HTTP status codes are often used. These codes are standard messages that the web browser and server use to communicate with each other.
For example , the “301 Moved Permanently” status code indicates that the URL the user entered has been moved permanently and the user will be redirected to the new URL.
What is HTTP Redirect?
HTTP redirection is when a web browser sends an HTTP request and receives an HTTP response from the server, redirecting the URL the user entered to another URL. HTTP is a protocol used for sharing data on the World Wide Web.
There are several different types of HTTP redirects.
For example , a “301 Moved Permanently” redirect indicates that the URL the user entered has been moved permanently and the user will be redirected to the new URL. This type of redirect can be used due to changes made to the structure of the website.
A “302 Found” redirect indicates that it has been temporarily moved and the user will be directed to the new URL.
This type of redirect is typically used during website updates.
HTTP redirection is performed based on the HTTP request sent by the user's web browser. Therefore, different results may be obtained depending on the user's web browser settings during HTTP redirection.
For example , if the user's web browser uses a setting that blocks redirection, the redirect may not occur.
What Are 3XX Redirects?
3XX redirects are a type of redirect that falls under the "redirection" category of the HTTP protocol. These types of redirect codes indicate that the URL the user entered has moved and the user will be redirected to a new URL.
3XX redirects are often used due to changes made to the structure of websites.
3XX redirects can be classified as follows:
300 Multiple Choices: This redirect code indicates that the URL the user entered has multiple choices. For example, if a website offers multiple language options, the user may be redirected to different URLs based on their language selection.

301 Moved Permanently: This redirect code indicates that the URL entered by the user has been moved permanently and the user will be redirected to the new URL. This type of redirect can be used due to changes made to the structure of the website.
302 Found: This redirect code indicates that the URL the user entered has been temporarily moved and the user will be redirected to the new URL. This type of redirect is typically used during website updates.
303 See Other: This redirect code indicates that the URL entered by the user has been moved to another URL and the user will be redirected to the new URL. This type of redirect is usually used during data submission operations on websites.
304 Not Modified: This redirect code indicates that the URL entered by the user has not changed. This type of redirect is often used to quickly load pages using the web browser's page cache. This type of redirect indicates that a page loaded from the server has not changed and prompts the web browser to use its cached copy.
3XX redirects are a type of redirect that falls under the redirect category of the HTTP protocol and are typically used due to changes in the structure of websites. These types of redirects indicate that the URL the user entered has moved and the user will be redirected to a new URL and are usually handled automatically by web browsers.
SEO Friendly URL
What Should an SEO-Friendly URL Structure Be Like?
Some features of an SEO-friendly URL structure may be:
Short and easy to understand: Especially for mobile devices, having short URLs makes for a better experience. Plus, having URLs that are understandable in almost any language will help you reach visitors around the world.
Keyword inclusion: Use keywords in your URLs that describe what the content on your website is about .
For example , using the words “sports” and “shoes” in spor-ayakkabilari gives search engines more information about the content on your website.
Keep your URLs organized and easy to read: Separate words with hyphens and convert uppercase letters to lowercase.
For example , spor-ayakkabilari would have a better URL structure because words are separated by hyphens and uppercase letters are converted to lowercase.