Reduce abandonment
Posted: Sat Dec 07, 2024 8:41 am
5. A connection is generated between the organization and the client
Personalized conversation, immediate response and warmth of communication help connect in a more human way, significantly strengthening the relationship with customers.
This is very important for business results. For example, according to the italy whatsapp number data 5 million HubSpot post cited above, customers who are emotionally connected to a brand have a 306% higher CLV and will recommend the company at a rate of 71%, 26 percentage points higher than the average rate (45%).
Industry figures show that being forced to create an account is the second most common reason why shoppers abandon their shopping carts , and that a checkout process that is too long or complicated is the reason why 26% of consumers do not complete their online transactions.
In conversational commerce, payment is usually made quickly and easily on the same platform, avoiding friction and improving the Customer Experience.
7. Generate up-selling and cross-selling opportunities
By speaking to the customer directly, it is easier to offer them a product similar to or complementary to the one they wish to buy or have already bought, as well as persuading them to complete the transaction.
Personalized conversation, immediate response and warmth of communication help connect in a more human way, significantly strengthening the relationship with customers.
This is very important for business results. For example, according to the italy whatsapp number data 5 million HubSpot post cited above, customers who are emotionally connected to a brand have a 306% higher CLV and will recommend the company at a rate of 71%, 26 percentage points higher than the average rate (45%).
Industry figures show that being forced to create an account is the second most common reason why shoppers abandon their shopping carts , and that a checkout process that is too long or complicated is the reason why 26% of consumers do not complete their online transactions.
In conversational commerce, payment is usually made quickly and easily on the same platform, avoiding friction and improving the Customer Experience.
7. Generate up-selling and cross-selling opportunities
By speaking to the customer directly, it is easier to offer them a product similar to or complementary to the one they wish to buy or have already bought, as well as persuading them to complete the transaction.