The subject line : this is senegal phone number library the most important part of your newsletter, because it’s what your subscriber sees first in their inbox, don’t neglect it! Here are some easy tips to apply to create a killer subject line: > Be concrete and precise, use numbers or percentages. > Use questions (Example: “ How. ” or “ Why. ”). > Write like a “real person”. From your point of view, you are addressing a database of several hundred or even thousands of people, but do not forget that the reader is alone in front of his screen.
Make sure that your prospects find themselves in your subject line so that they want to open your email. The preview : this is what is displayed just below the subject in some mailboxes, before the subscriber has opened the message. It shows a preview of the content, and should attract attention. Be careful not to repeat yourself with the subject! Don't let yourself be overwhelmed by emotion, your work doesn't stop there.
