After analyzing the keywords, it is necessary to evaluate your direct competitors who are present in the leading positions of the search engine. Determining the relative competition of a keyword is quite a difficult task. It should be evaluated at a very high level:
How reliable and authoritative are the competitor sites that will compete with your site. Here, first of all, it is important to pay attention to the quality of the "content" content of the pages of competing sites.
How popular and authoritative an individual page is in a search result (in other words: how many links does the page itself have, and how high-quality, reliable and relevant are these linking sites?)
How well the links are related to relevant keywords (do they answer the searcher's question).
3. On-Page SEO – Optimization Best Practices
Once you have your keyword list, the next bulgaria b2b leads step is to actually implement your targeted keywords into your site's content. Each page on your site should target your main keywords as well as related words or phrases.
"Title Tags"
When creating a page or post on a specific topic, the title of the topic and subsequent sub-headings have a great burden and weight. Therefore, the correct titling of the titles in relation to the keywords and the correct frequency of use are of great importance.
The length of the title "tag" that Google displays in the search engine is based on pixels, not the number of characters. By default, 55-60 characters are considered correct. In the case of a short title, a keyword modifier can be added to fill in the empty space.
Description "Meta Descriptions"
While the title tag effectively represents the theme title, the meta description (another meta HTML element that can be updated in your site's code but not visible on your actual page) effectively represents additional promotional copy for your site. If sati pages have convincing descriptions, the chances of getting traffic increase significantly.
This is an example of an actual description that appears in search results:
seo optimizacia, seo optimization, web site seo optimization.
Description “Meta Descriptions” – in search engine search results
Text "Body Content"
Text and its content are primary for Google. This is an issue with the most stringent requirements, and therefore, all requirements and recommendations should be followed as much as possible when compiling the texts of the site pages. It will be pages with small or voluminous texts. In addition, if there are a large number of pages on the site, it is necessary to pay attention to how many pages are of high quality and how many are not. The higher the number of quality pages, the higher the Google rating. Hence, the chances of your site getting top positions in the search engine are higher.
“Better SEO” requires building high-quality internal links. A properly selected link helps Google to find out the content compiled under a specific keyword and ensure that the site page is presented in the search engine.
Schema marking "Schema & Markup"
Schema marking is a constituent measure of SEO optimization. Markup is code (semantic vocabulary) that you place on your web page to help search engines return more informative results to users.
SEO optimization of websites in Google, seo optimizacia.
The result of Schema & Markup with text ads.
There are different types of markup that you can include on your site. Marking has two main advantages.
Google determines the content of such pages much faster;
Markup allows you to present your text ad in a different form to the search engine. Being different will give your site an edge. An ad that stands out from the rest gets in the searcher's field of view and gives a potential customer a better chance of landing on your site.
About other services: site creation , advertising in Google.
Last Updated 2021.
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