Gorgias vs Front: Top Differences and Similarities
Posted: Wed Dec 04, 2024 7:06 am
Customer expectations are higher than ever. Amazon is raising the bar all the time.
And smaller brands are left playing catchup belgium mobile phone number list to offer great support on fewer resources while still maintaining profit margins.
Since awesome customer experiences are not optional, you need to start off with a great foundation.
The right ecommerce customer service tool can help you:
support more customers simultaneously
speed up response times
reduce the time spent on managing queries and tracking orders
and offer the best customer experience that you possibly can
Gorgias and Front are two of the many ecommerce support tools.
Let’s compare them so you can find the best fit for your needs.
Table of Contents
Gorgias vs Front App - Quick overview
Overview - Gorgias and Front
Top Differences between Gorgias and Front
Top Similarities between Gorgias and Front
Customer reviews
FAQs
Considering more options?
Gorgias vs Front App - Quick overview
If you’re looking for a tool that has features from the best support tools on the market, try DelightChat as a Gorgias alternative.
Overview - Gorgias and Front
While both Gorgias and Front have similar functionality, there are notable differences that may make one of Gorgias vs Front, a better choice for your business.
But before we begin, let me give you a quick context for both the apps.
Gorgias is a help desk (help center or customer support) for eCommerce stores that allows your customer service team to manage all customer service in one place - be it emails, live chat, phone conversations, or social media.
Front brings emails and messages from every channel (email, chat, social media, SMS) into a collaborative team inbox. With great analytics, automation features, and clean-modern UI, it makes customer support easier for businesses.
Looking for a Gorgias alternative that’s affordable and easy-to-use?
Switch to DelightChat, an omnichannel helpdesk that ensures you never miss a customer query while saving 10+ hours every week by through smart automation.
Learn more
Top Differences between Gorgias and Front
While the apps seem quite similar in functionality, what are the differences between Gorgias and Front that you must consider before making a choice? Let me walk you through the notable differences here.
1. Pricing
Pricing is the first difference that stands out. Gorgias prices the tool based on the number of tickets every month.
The Basic plan of Gorgias is $60/month for 350 monthly tickets. If you need additional tickets for a month, they can be purchased at $25 for every 100 tickets. With higher plans, the overall cost per ticket begins to go lower.
Gorgias Pricing
The benefit of ticket-based pricing is that you can have unlimited team members onboard. The pricing continues to stay in control if you guesstimate the average monthly tickets correctly. This lets you scale your team without worrying about the added costs.
On the contrary, Front prices its plans per agent. The lowest plan starts at $19/agent/month which is suitable for smaller teams of up to 10 members.
Front Pricing
The cost per agent rises as you scale operations and add more agents. While this is a disadvantage, smaller brands can benefit from the unlimited conversations that you can have at a fixed price.
So, Gorgias offers a better deal for larger teams. Front offers a better deal for small teams.
Pricing: Gorgias
| Front
2. Interface and Layout
When you’re planning to use a tool for the entire workday, it is equally important for it to look and feel good.
The user experience offered by Gorgias is quite clunky though it looks good at first sight. The menus and ticketing interface is cluttered with unnecessary details which could have been displayed within a support channel instead.
Gorgias UI
On the other hand, Front has quite a modern interface where you only see what’s required. You may notice the difference immediately by observing the first panel from the left on Gorgias and Front.
Front UI
At DelightChat, we realized this was a problem many users faced and decided to fix it at an affordable price. Here’s what the interface looks like - our customers and the team love how it turned out to be!
We built the interface such that you and your agents can have all information at your fingertips, without being overwhelmed. If you’re interested to try it out, schedule a demo here.
Interface: Gorgias
| Front
3. Autoresponse Capabilities
Most of the customer queries are repetitive. “Where’s my order?” “How long will my order take?” “What’s your refund policy?” “How long does it take for the refund to get credited?” etc.
And the answers are generally the same, only modified with specific details. What if you could automate these repetitive queries.
Gorgias offers highly customizable autoresponders with intent identification. You can add keywords that your customers use in repetitive questions and provide automated responses based on the intent.
These responses can be automatically customized with the use of variables that add customer-specific order tracking links or other information automatically.
Front does have autoresponder capabilities but quite a basic one in comparison to Gorgias. It allows you to set up rule-based responses. So you’re limited to the rule triggers that Front has created in their automation. You can use this to automatically reply when a customer messages you after hours, or you want them to know that they’ll be attended to shortly before an agent can respond to their query.
Autoresponse: Gorgias | Front
4. Shopify integration
When supporting ecommerce stores, you switch between the store and the support channels pretty often. This could be to search for customer details in the system, pull up order details, modify orders, or even create new orders for customers.
Gorgias stands strong in terms of deep integration with Shopify. They allow you to pull customer orders and even modify orders right from the chat screen.
While Front can integrate with Shopify, the integration only displays order and customer information on the chat screen. To make changes, you’d still need to go to the Shopify dashboard.
DelightChat also supports on-screen Shopify order modification with a deep Shopify integration. For businesses who want a modern and affordable tool that seamlessly works with Shopify, try DelightChat.
Shopify Integration: Gorgias | Front
5. Auto tag conversations
You may want different types of conversations to be assigned to specific people or teams. While it can be done the normal way - by asking customers to choose a type from a dropdown list - there is a better way out.
With the intent identification feature in Gorgias which is the technology behind its auto-responses, you can set it to automatically tag a conversation based on the type of intent the query has.
This becomes quite a time saver as your team no longer has to identify and assign tickets to the right teams.
Now Front does not have an in-built auto-tagging feature but integrates with MonkeyLearn which is a machine learning tool. The tool identifies the sentiment of a customer query.
You can connect with Zapier to automatically tag the query as per the sentiment identified. While this does require technical know-how to get implemented, the MonkeyLearn support team helps out with your queries on priority. Learn more about using auto-tagging on Front here.
Auto-tagging: Gorgias | Front
Top Similarities between Gorgias and Front
It seemed to me that both the apps are a lot more similar than they’re different. So unless the differences mentioned above are dealbreakers, you could go with either of the two without sacrificing a lot of functionality.
Let’s take a look at the similarities between Gorgias and Front.
1. Integrations
Customer support is a mixture of various business processes. Your support team needs to keep an eye on multiple support channels, order details, shipping information providers, and more.
Gorgias integrates with a host of software that you might use to run your ecommerce business. Yotpo, Klaviyo, Postscript, Channel Reply, and pretty much any tool you can think of.
Front also offers integrations through 3rd-party apps as Gorgias does. So both tools integrate with the majority of the business tools out there seamlessly.
Make sure to take a look through the integrations pages for Gorgias and Front to make sure they integrate with what you need.
2. Multi-store support
If you run more than one ecommerce business, it’s quite challenging to manage support for all of them. On top of that, if you have to log in & log out multiple times just to respond to a support query, it’s a clear inconvenience.
Gorgias and Front both support multiple stores on the same app. You can connect all the stores that you manage within either of the apps, connect the support channels for each store and begin supporting them independently from the same app.
This can help you streamline your customer support and make it easier for your team to handle multiple queries coming in from all the different channels.
3. Knowledge base
Having a helpdesk is useful for both your customers and your team members. Consider the scenario of repetitive questions. If you create an FAQ page about your refund policies, shipping time details, etc, customers can refer to these pages and get answers to their questions.
While Front and Gorgias do not have an inbuilt help center, both of these tools integrate with a 3rd party tool called HelpDocs that allows you to create a knowledge base for your s
And smaller brands are left playing catchup belgium mobile phone number list to offer great support on fewer resources while still maintaining profit margins.
Since awesome customer experiences are not optional, you need to start off with a great foundation.
The right ecommerce customer service tool can help you:
support more customers simultaneously
speed up response times
reduce the time spent on managing queries and tracking orders
and offer the best customer experience that you possibly can
Gorgias and Front are two of the many ecommerce support tools.
Let’s compare them so you can find the best fit for your needs.
Table of Contents
Gorgias vs Front App - Quick overview
Overview - Gorgias and Front
Top Differences between Gorgias and Front
Top Similarities between Gorgias and Front
Customer reviews
FAQs
Considering more options?
Gorgias vs Front App - Quick overview
If you’re looking for a tool that has features from the best support tools on the market, try DelightChat as a Gorgias alternative.
Overview - Gorgias and Front
While both Gorgias and Front have similar functionality, there are notable differences that may make one of Gorgias vs Front, a better choice for your business.
But before we begin, let me give you a quick context for both the apps.
Gorgias is a help desk (help center or customer support) for eCommerce stores that allows your customer service team to manage all customer service in one place - be it emails, live chat, phone conversations, or social media.
Front brings emails and messages from every channel (email, chat, social media, SMS) into a collaborative team inbox. With great analytics, automation features, and clean-modern UI, it makes customer support easier for businesses.
Looking for a Gorgias alternative that’s affordable and easy-to-use?
Switch to DelightChat, an omnichannel helpdesk that ensures you never miss a customer query while saving 10+ hours every week by through smart automation.
Learn moreTop Differences between Gorgias and Front
While the apps seem quite similar in functionality, what are the differences between Gorgias and Front that you must consider before making a choice? Let me walk you through the notable differences here.
1. Pricing
Pricing is the first difference that stands out. Gorgias prices the tool based on the number of tickets every month.
The Basic plan of Gorgias is $60/month for 350 monthly tickets. If you need additional tickets for a month, they can be purchased at $25 for every 100 tickets. With higher plans, the overall cost per ticket begins to go lower.
Gorgias Pricing
The benefit of ticket-based pricing is that you can have unlimited team members onboard. The pricing continues to stay in control if you guesstimate the average monthly tickets correctly. This lets you scale your team without worrying about the added costs.
On the contrary, Front prices its plans per agent. The lowest plan starts at $19/agent/month which is suitable for smaller teams of up to 10 members.
Front Pricing
The cost per agent rises as you scale operations and add more agents. While this is a disadvantage, smaller brands can benefit from the unlimited conversations that you can have at a fixed price.
So, Gorgias offers a better deal for larger teams. Front offers a better deal for small teams.
Pricing: Gorgias
| Front 2. Interface and Layout
When you’re planning to use a tool for the entire workday, it is equally important for it to look and feel good.
The user experience offered by Gorgias is quite clunky though it looks good at first sight. The menus and ticketing interface is cluttered with unnecessary details which could have been displayed within a support channel instead.
Gorgias UI
On the other hand, Front has quite a modern interface where you only see what’s required. You may notice the difference immediately by observing the first panel from the left on Gorgias and Front.
Front UI
At DelightChat, we realized this was a problem many users faced and decided to fix it at an affordable price. Here’s what the interface looks like - our customers and the team love how it turned out to be!
We built the interface such that you and your agents can have all information at your fingertips, without being overwhelmed. If you’re interested to try it out, schedule a demo here.
Interface: Gorgias
| Front 3. Autoresponse Capabilities
Most of the customer queries are repetitive. “Where’s my order?” “How long will my order take?” “What’s your refund policy?” “How long does it take for the refund to get credited?” etc.
And the answers are generally the same, only modified with specific details. What if you could automate these repetitive queries.
Gorgias offers highly customizable autoresponders with intent identification. You can add keywords that your customers use in repetitive questions and provide automated responses based on the intent.
These responses can be automatically customized with the use of variables that add customer-specific order tracking links or other information automatically.
Front does have autoresponder capabilities but quite a basic one in comparison to Gorgias. It allows you to set up rule-based responses. So you’re limited to the rule triggers that Front has created in their automation. You can use this to automatically reply when a customer messages you after hours, or you want them to know that they’ll be attended to shortly before an agent can respond to their query.
Autoresponse: Gorgias
| Front 4. Shopify integration
When supporting ecommerce stores, you switch between the store and the support channels pretty often. This could be to search for customer details in the system, pull up order details, modify orders, or even create new orders for customers.
Gorgias stands strong in terms of deep integration with Shopify. They allow you to pull customer orders and even modify orders right from the chat screen.
While Front can integrate with Shopify, the integration only displays order and customer information on the chat screen. To make changes, you’d still need to go to the Shopify dashboard.
DelightChat also supports on-screen Shopify order modification with a deep Shopify integration. For businesses who want a modern and affordable tool that seamlessly works with Shopify, try DelightChat.
Shopify Integration: Gorgias
| Front 5. Auto tag conversations
You may want different types of conversations to be assigned to specific people or teams. While it can be done the normal way - by asking customers to choose a type from a dropdown list - there is a better way out.
With the intent identification feature in Gorgias which is the technology behind its auto-responses, you can set it to automatically tag a conversation based on the type of intent the query has.
This becomes quite a time saver as your team no longer has to identify and assign tickets to the right teams.
Now Front does not have an in-built auto-tagging feature but integrates with MonkeyLearn which is a machine learning tool. The tool identifies the sentiment of a customer query.
You can connect with Zapier to automatically tag the query as per the sentiment identified. While this does require technical know-how to get implemented, the MonkeyLearn support team helps out with your queries on priority. Learn more about using auto-tagging on Front here.
Auto-tagging: Gorgias
| Front Top Similarities between Gorgias and Front
It seemed to me that both the apps are a lot more similar than they’re different. So unless the differences mentioned above are dealbreakers, you could go with either of the two without sacrificing a lot of functionality.
Let’s take a look at the similarities between Gorgias and Front.
1. Integrations
Customer support is a mixture of various business processes. Your support team needs to keep an eye on multiple support channels, order details, shipping information providers, and more.
Gorgias integrates with a host of software that you might use to run your ecommerce business. Yotpo, Klaviyo, Postscript, Channel Reply, and pretty much any tool you can think of.
Front also offers integrations through 3rd-party apps as Gorgias does. So both tools integrate with the majority of the business tools out there seamlessly.
Make sure to take a look through the integrations pages for Gorgias and Front to make sure they integrate with what you need.
2. Multi-store support
If you run more than one ecommerce business, it’s quite challenging to manage support for all of them. On top of that, if you have to log in & log out multiple times just to respond to a support query, it’s a clear inconvenience.
Gorgias and Front both support multiple stores on the same app. You can connect all the stores that you manage within either of the apps, connect the support channels for each store and begin supporting them independently from the same app.
This can help you streamline your customer support and make it easier for your team to handle multiple queries coming in from all the different channels.
3. Knowledge base
Having a helpdesk is useful for both your customers and your team members. Consider the scenario of repetitive questions. If you create an FAQ page about your refund policies, shipping time details, etc, customers can refer to these pages and get answers to their questions.
While Front and Gorgias do not have an inbuilt help center, both of these tools integrate with a 3rd party tool called HelpDocs that allows you to create a knowledge base for your s