1. Why is video better for content?
(1) Video content is more memorable than text.
Visuals account for about 90% of all information sent to your brain. Plus, your brain can process images 60,000 times faster than text (source: HubSpot ). Using videos makes your content more memorable.
(2) Video content is popular among people.
According to the State of Video Marketing Survey conducted by Wyzowl from 2015 to 2022, video is used by more than half of businesses, with over 80% of businesses using video as a marketing tool since 2018. There is no doubt that video is a very important part of marketing.
Using Video Over Time - How to Find Free Stock Footage
In recent years, video, especially short-form video, has gained traction. With the development and popularity of short-form video platforms like Tiktok, Instagram Reels, and YouTube Shorts, the way people access and distribute content has changed dramatically. In 2018, people watched an average of 10.5 hours of online video per week, but that is set to increase to 19 hours per week in 2022. In just four years, that amount has almost doubled.
Average Hours Watched Per Week - How to Find Free Stock Videos
(3) Videos attract more traffic and nurture more target customers.
From Cherpa Marketing, a study found that people spend more time on pages with videos. Video content can increase page traffic.
2. Why aren't most marketers using video?
Due to lack of time, 23% of non-video marketers are not using video for marketing. Creating engaging videos is a difficult task that requires a lot of effort, from coming up with a video script, to shooting the video, to editing the video. I've struggled before, and I know that every step of the process takes time.
Why Not Use Video - How to Find Free Stock Video
3. 5 Free Stock Video Platforms
Don't let a lack of time to create videos keep you from overseas chinese in europe data getting started. There are now a number of websites that offer huge collections of royalty-free video clips for both personal and commercial use. Here are some of our most common ones.
(1) Pixel
Pexels is the world’s leading provider of stock photography and stock video. Video footage on Pexels is updated quickly, high quality, and searchable.
Pexels Free Stock Video Site
(2) Open the image.
Openfootage is useful for those who are looking for special effects videos. It has videos like slow motion, 360°, Hdri, Panorama, explosions, etc.
openfootage-free stock video site
(3) Cover
Vlog (video blog) is a type of blog where all the content is in video format and is very popular nowadays. Coverr has a large collection of eye-catching and high-quality videos, perfect for bloggers and filmmakers.
Stock video sites without Coverr
(4) Videos
Videezy is one of the world’s largest video communities. Please check the specific licensing information of each video to make sure your favorite footage is available. You can also purchase credits to get extra videos.
