To calculate the repeat purchase ratio, follow the below guidelines

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Find out the number of repetitive customers.
The total number of customers in a specific period.
Finally, divide the two numbers.
Tips to improve your repeat purchase rate:

Offer loyalty programs through points, discounts, and more to the customers.
Send customers texts or emails by referring to relevant products based on the last purchase.
Provide quick support and an easy return policy.
Give early access or special deals to sales to encourage repeat buying.
Stay in touch with your customers through regular updates, newsletters, or any other platforms.
Customer Retention KPI #6: Expansion MRR
In simple terms, expansion MRR (Monthly Recurring Revenue) refers to list of venezuela cell phone numbers the extra money your products earn from existing customers through methods like cross-sells, upsells, and more. This KPI matters and is effective because it is cheaper to increase the value of existing customers than to find new ones.

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Follow the steps to calculate the expansion MRR

Find the expansion MRR at the start and end of the month.
Subtract the starting amount from the ending amount.
Divide the difference by the starting expansion MRR.
Customer Retention KPI #7: Customer Satisfaction Score
To measure how happy the customers are, the Customer Satisfaction Score (CSAT) is the KPI you need to know and understand. With this KPI, understanding the customers’ satisfaction with different parts of your products—whether it be features or support, is easy.

How you can find the CSAT? Simply create a survey asking customers to comment on their satisfaction level (e.g., after each customer support section, try to ask them, “How satisfied you were with this support session