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Phone number advertising refers to the strategic use of business phone numbers in marketing materials to drive direct responses from potential customers. Unlike broader marketing channels that rely on clicks or web traffic, phone number advertising is designed to generate immediate contact—usually ...

While the initial goal of international number marketing is to make contact, the long-term goal is customer retention. In 2025, with competition fiercer than ever, maintaining relationships after the first interaction is crucial. This means creating structured follow-up sequences, offering ...